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SWEDISH SCHOOL OF

SPORT AND HEALTH

SCIENCES

We educate and foster a generation of sport managers acknowledging social

responsibility and sustainable leadership in sports and business, which in

fact is an attractive competence for both sport organizations and corporate

business in contemporary society.

Sustainability in society

As a response to current

tendencies in both research and practice demanding

further attention to various forms of sustainability, we adopt a critical cultural

studies approach paired with social responsibility thinking in our recently re-launched educational program in sport management. Popular programme

Besides having both scientific values and

democratic consequences, this approach has proven to be a successful marker in attracting students. In 2014 732 people applied to be

among the 40 people to enter the programme.

Bäckström, Åsa (PhD) & Hellström, John (PhD)

Successfully profiling cultural studies and

social responsibility in sport management

education

Economics and

Critical Social Science

The program contains expected courses in

marketing, economics, law and leadership. In addition to these courses, the

program integrates a

critical view on sports and how it is managed. The

approach has the

advantage to address issues intricately

interwoven in the

everyday life of sport

management that are often overlooked.

GIH - Swedish School of Sport and Health Sciences

Head of programme: Åsa Bäckström . Senior lecturer: John Hellström Visiting address: Lidingövägen 1 Phone: +46 8-120 537 00 E-mail: asa.backstrom@gih.se ; john.hellstrom@gih.se at Stockholm 1912 Olympic Stadium Web: www.gih.se

The educational programme joins two university colleges, The Swedish School of Sport and Health Sciences and

Södertörn University in a

unique collaboration sharing the responsibility of the

educational programme.

Åsa Bäckström (PhD) Head of Programme at GIH and John Hellström (PhD) Senior Lecturer

References

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