Project Management and Entrepreneurship 180321

Project Management and Entrepreneurship

7,5 Credits

Total amount of point on exam: 50

Requirements for grading:

1

1. Are the following statements true or false? The correct answer gives 1 point and the

wrong answer gives 0.5 points reduction (-0.5) and no answer gives 0 points. (10)

A. The book ”the five rings of power” by Miyamoto Musashi is traditionally seen as the first great book in strategy

B. According the book ”strategy safari” there are 10 different schools in strategy C. The position theory by Michael Porter uses three main market positions D. The prisoners dilemma is used to basically describe basic game theory E. In strategic management, firms tries to achieve competitive advantage F. The black hat in the six thinking hats focus on design factors.

G. Lateral thinking is a lot about finding new approaches to a problem H. SWOT-analysis is a commonly used method to analyse the own position

I. Monopolistic competition and monopoly is the same thing but described from different perspective

J. Henri Fayol uses 15 principles to describe management

2. Describe how corporate strategy and the scientific field of strategic management work both individually and combined. Use examples from the textile and fashion world. (6) 3. One of the most influential researchers in strategic management is Micheal Porter, in one

of his models he points out 5 forces strategic forces, which are they and describe them individually and combined. Use examples from the textile and fashion world. (10)

4. The course book uses a number of schools to describe strategic management. Pick 4 of these schools, describe them and explain the advantage and drawbacks with them. (8) 5. Define the following terms. (2 points per term)

a) Porter’s diamond b) Utility theory c) Dynamic capability

6. Create your own question(s) that you think is the most central for strategic management within the textile and fashion world. Use maximum three questions (not yes or no questions), motivate the questions and then write your own answers to them. (10)