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Amanda Green: capstone

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Academic year: 2021

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Artist Statement: Amanda Green

When people ask me what exactly a graphic designer does, I usually have the same answer: “have you looked at anything lately?” As designers, we have the opportunity to bring art into the everyday, and it is this concept that I want to emphasize in my work. I am interested in the ways in which I can imbue meaning, impact, and artistic beauty in the everyday.

In my work, I want to emphasize color and the simple beauty of well-arranged type. I want people to be pleasantly surprised some small detail that lends new meaning to the work. I want to communicate the ideas of my clients while remaining true to my own sense of style. The goal of my design work is to create opportunities for everyday objects to become art. I believe that there is value, and perhaps an obligation to do so, in bringing art closer to the everyday person and through this we might make the world a better place to look at and live in.

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Title Original Format

Figure 1: Red Tail Publishing Logo Illustrator, 11 in x 9 in Figure 2: Red Tail Stationary Applications Illustrator, 11 in x 17 in Figure 3: Red Tail Promotional Poster Illustrator, 11 in x 17 in Figure 4: Kettu Store Window Photoshop, 18 in x 12 in Figure 5: Kettu Retail Space Clip Studio Paint, 13 in x 7 in Figure 6: Paranaut Brewing Company Logo Illustrator, 9 in x 6 in

Figure 7: Arrival Beer Label Clip Studio Paint & Photoshop, 4 in x 5.75 in

Figure 8: Cryptid Beer Label Clip Studio Paint & Photoshop, 4 in x 5.75 in Figure 9: Spectral Beer Label Clip Studio Paint & Photoshop, 4 in x 5.75 in

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Figure 5: Kettu Retail Space

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Figure

Figure 1: Red Tail Publishing Logo
Figure 2: Red Tail Stationary Applications
Figure 3: Red Tail Promotional Poster
Figure 4: Kettu Store Window
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