Denk, Thomas. 2002, Komparativ Metod - förståelse och jämförelse Studentlitteratur, Lund, Sverige
Fiske, John. 2011. Reading the Popular Second Edition Routledge, 270 Madison Ave, New York, NY
Fiske, John. 2010. Understanding Polular culture 2nd edition Routledge, 270 Madison Ave, New York, NY
Gummesson, Evert. 2002. Relationsmarknadsföring: Från 4P till 30R, 3 uppl. Liber, Solna, Sverige
Artiklar
Agarwal, Amit. 2010. What other companies can learn from Nestlés Facebook page.
http://www.labnol.org. 17 mars http://www.labnol.org/internet/nestle-facebook-page/13208/ [2012-04-03]
Alexander, Anson. 2012. Facebook User Statistics 2012 - Infographic
http://ansonalex.com/. 17 februari http://ansonalex.com/infographics/facebook-user-statistics-2012-infographic/
Belfrage, R. 2006. Nestlé-bojkotten. https://www.vardforbundet.se/. 6 februari
https://www.vardforbundet.se/Documents/Rapporter/Nationella/NESTLE%20bojkott
en_0602.pdf [2012-06-06]
Bruns, Axel. 2008. FCJ-066 The Future Is User-Led: The Path towards Widespread Produsage. Creative Industries Faculty, Queensland University of Technology
http://eleven.fibreculturejournal.org/fcj-066-the-future-is-user-led-the-path-towards-widespread-produsage/ [2012-06-03]
Brynestam, Magnus. Därför misslyckas ditt företag på Facebook.
http://www.webbstrategerna.se/. http://www.webbstrategerna.se/blogg/darfor-misslyckas-ditt-foretag-pa-facebook/ [2012-03-13]
Forsström, Anders. 2010. Hälften av alla fyraåringar är upplkopplade på nätet. Dagens Nyheter. 20 maj http://www.dn.se/nyheter/sverige/halften-av-alla-4-aringar-ar-uppkopplade-pa-natet
Giger, Peter. 2006. Participation Literacy - Part 1: Constructing the Web 2.0 Concept. Blekinge institute of technology
http://www.bth.se/fou/Forskinfo.nsf/allfirst2/d22374ce3f6d6aa4c12571e7006786f8/$f ile/Giger_lic.pdf [2012-04-21]
Godin, Seth. 2011. The trap of the social media noise. http://www.typepad.com/. 11 december http://sethgodin.typepad.com/seths_blog/2011/12/the-trap-of-social-media-noise.html [2012-03-10]
Grönroos, Christian.2004. The relationship marketing process: communication, interaction, dialogue, value. Journal of Business & Industrial Marketing
Hicks, Alison. och Graber, Alison. 2010. Shifting paradigms: teaching, learning and Web 2.0. Reference Services Review, Vol. 38, Iss: 4
http://www.emeraldinsight.com.miman.bib.bth.se/journals.htm?issn=0090-7324&volume=38&issue=4&articleid=1896021&show=html&PHPSESSID=gffe0n0 ng4ha2a2r8ha8r557b1 [2012-03-27]
Melanson, Mike. 2010. Is Google Blocked In China? http://www.readwriteweb.com/.
30 mars
http://www.readwriteweb.com/archives/is_google_blocked_in_china.php [2012-04-09]
by March 31. http://thenextweb.com/. 29 februari
http://thenextweb.com/socialmedia/2012/02/29/facebook-rolling-out-timeline-for-brand-pages-available-to-all-by-march-31/ [2012-04-23]
Rognerud, Jon. 2008. Do you know who is talking about you in social media?.
http://www.marketingpilgrim.com/. 28 april
http://www.marketingpilgrim.com/2008/04/social-media-marketing-beginners-guide.html
[2012-03-12]
Rosling, Hans. 2012. Kritik av sociala medier
http://hansrosing.blogspot.se/2012/05/kritik-av-sociala-medier.html [2012-06-05]
Philipson, Stephan. 2009.Smart marknadsföring med Facebook
http://wwwspmu.blogspot.se/2009/08/smart-marknadsforing-med-facebook.html
[2012-05-24]
Smarty, Ann. 2012. Facebook Page vs. Facebook Group - the Marketer’s Guide.
http://www.blueglass.com/. 13 juli http://www.blueglass.com/blog/facebook-page-vs-facebook-group-the-marketers-guide/
[2012-04-03]
Tittel, Mike. 2011. Turn off the Social Medweia Noise. http://www.forbes.com/. 12 juni
http://www.forbes.com/sites/gyro/2011/12/06/turn-off-the-social-media-noise/ [2012-03-27]
Wasserman, Todd. 2011, Most Marketers Plan to Increase Social Media Spend This Year. http://mashable.com/. 19 april
http://mashable.com/2011/04/19/marketers-social-media-spend/, [2012-03-05]
Wasserman, Todd. 2012 Facebook Timeline for Brands coming later this Month.
http://mashable.com/2012/02/15/facebook-timeline-for-brands/ [2012-03-06]
Wesch, Michael. 2008. A Vision of Students Today (and What Teachers Must Do).
http://www.britannica.com. 21 oktober www.britannica.com/blogs/2008/10/a-vision-of-students-today-what-teachers-must-do/ [2012-03-27]
Wesch, Michael. 2009. From Knowledgable to Knowledge-able: Learning in New Media.
http://www.academiccommons.org/ 7 januari
http://www.academiccommons.org/commons/essay/knowledgable-knowledge-able
[2012-03-27]
Webbsidor
About.com, Arpanet - The first Internet.
http://inventors.about.com/library/weekly/aa091598.htm [2012-04-22]
About.com, How To Market Your Business on Facebook.
http://marketing.about.com/od/internetmarketing/a/facebookmktg.htm [2012-03-13]
Alexa.com, The top sites in Sweden.
http://www.alexa.com/topsites/countries/SE [2012-05-07]
BBC.co.uk, Finland makes broadband a 'legal right.
http://www.bbc.co.uk/news/10461048 [2012-04-20]
Expower, Marknadsföring.
http://www.expowera.se/mentor/marknadsforing/marknadsforing.htm [2012-03-12]
Facebook, Facebook Marketing Solutions - Marketing Classroom.
https://www.facebook.com/marketing?v=app_210703889028624, [2012-03-12]
Facebook, Best Practices Guide.
[2012-03-12]
Facebook help center, Campaign cost and budgeting.
http://www.facebook.com/help/?page=219791638048948 [2012-04-02]
Facebook help center, Like.
http://www.facebook.com/help/?faq=200273576682757&ref_query=Like+button
[2012-04-03]
Facebook newsroom.
http://newsroom.fb.com/content/default.aspx?NewsAreaId=22 [2012-03-12]
Openglobal.co.uk, “If your business isn’t on Facebook, you don’t exist”
http://www.openglobal.co.uk/articles/80-if-your-business-isnt-on-facebook-you-dont-exist.html [2012-06-07] SocialMediaExaminer.com, “4-ways-the-new-facebook-insights-can-grow-your-fans” [2012-06-06] http://www.socialmediaexaminer.com/4-ways-the-new-facebook-insights-can-grow-your-fans/
Facebook Insights, Page Insights
http://www.facebook.com/help/pages/insights [2012-06-03]
Kissmetrics.com -“28 Things You Need To Know About The New Facebook Pages”, “Posts from other”
http://blog.kissmetrics.com/new-facebook-pages/ [2012-06-08]
New Facebook Pages,
http://www.facebook.com/about/groups [2012-06-03]
How many are there, How many Facbook users are there 2012
http://www.howmanyarethere.org/how-many-facebook-users-are-there-2012/
Kissmetrics, Facebook Marketing: A Comprehensive Guide for Beginners.
http://blog.kissmetrics.com/facebook-marketing/ [2012-03-13]
Nestlé. Facebook företagssida
http://www.facebook.com/Nestle?sk=wall [2012-05-07]
Pg.com, Product history
http://www.pg.com/en_CA/product_card/bf_pringles.shtml [2012-06-04]
Pringles. Facebook företagssida
http://www.facebook.com/Pringles [2012-05-07]
SCB, Tillgång till IT-utrustning och Internet i hemmet för personer i åldern 16-74 år efter kön och ålder år 2011.
http://www.ssd.scb.se/databaser/makro/Visavar.asp?yp=bergman&xu=scb&huvudtab ell=LE0108T08&deltabell=03&deltabellnamn=1.+Tillg%E5ng+till+IT- utrustning+och+Internet+i+hemmet+f%F6r+personer+i+%E5ldern+16-74+%E5r+efter+k%F6n+och+%E5lder.+%C5r&omradekod=LE&omradetext=Levna dsf%F6rh%E5llanden&preskat=O&innehall=Datoranv1&starttid=2003&stopptid=20 11&Prodid=LE0108&fromSok=&Fromwhere=S&lang=1&langdb=1 [2012-03-12]
SCB, Investeringar, FoU och IT, 2011
http://www.scb.se/Pages/PressRelease____326779.aspx [2012-03-13]
Sexy Social Media. “Embrace The Social Noise – Listen to your Consumers”
http://www.sexysocialmedia.com/embrace-the-social-noise-listen-to-your-consumers/
[2012-04-09]
Weissideas.com , Procter & Gamble: PringlesRedefining a Superior Brand Positioning
Zimbio.com, World's Largest Food Company Nestle Reports Stong Earnings.
http://www.zimbio.com/pictures/LCPRqKrq817/World+Largest+Food+Company+Ne stle+Reports/-XUqW-zCK5Z [2012-03-13]