Design- och marknadsundersökning av en applikation för smartphone
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(3) Abstract Design and market analysis for a smartphone application Kristoffer Wallin. Teknisk- naturvetenskaplig fakultet UTH-enheten Besöksadress: Ångströmlaboratoriet Lägerhyddsvägen 1 Hus 4, Plan 0 Postadress: Box 536 751 21 Uppsala Telefon: 018 – 471 30 03 Telefax: 018 – 471 30 00 Hemsida: http://www.teknat.uu.se/student. Medicines are available in different forms and often have different types of compound components. More and more drugs are found on the market. This means that professionals who handle different medicines must have access to more and more information. The information available includes information about side effects, active substances, interactions and pill identification. You may want to access different information, depending on your profession. To get access to the information may be vital to a particular professional and may help them to save human life´s. Knowing in which situations a profession needs a certain type of information is essential to create a sustainable and effective solution for them. The solution can be situational or integrated with multiple solutions into one. This will streamline the work for the different groups. Within the different groups, you can see that mobility is one of the most important because many professions are moving around in different environments and contexts. This means that the solution must be mobile and have multiple properties. A smartphone has all these properties and also provides the opportunities to create new exciting solutions. Today it is possible to obtain product information about medicines on FASS.se. On FASS.se you get access to information that the pharmaceutical companies and the Food and Drug Administration publishes about a medicine. On FASS.se you have standardized information in a specific manner depending on the type of the profession you have, the information is also available in simplified form to the public, all to suit its specific group. This report is meant to sort out what type of smartphone application different professions might like to have. What type of information they want to access, in which situations and how they want it to be presented. There should also be part of how the design should look, in order to simplify the use of the application. Also a short presentation of a business model will be provided.. Handledare: Niclas Hedenskog Ämnesgranskare: Iordanis Kavathatzopoulos Examinator: Anders Jansson 10 049 Tryckt av: Reprocentralen ITC.
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