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F ÖRSLAG TILL VIDARE FORSKNING

5. SLUTSATS

5.3 F ÖRSLAG TILL VIDARE FORSKNING

Då vår studie koncentrerat sig på en yrkeskår som säljer en specifik tjänst med ett företag i fokus, skulle en liknande studie som vänder sig till flera olika företag inom samma bransch vara intressant, då detta skulle kunna skapa en övergripande bild för säljcoaching inom en hel bransch. Att vidare belysa samspelet med inriktning mot flera branscher med företag som säljer tjänster tror vi ytterligare skulle kunna öka förståelsen för hur säljcoaching kan bedrivas.

Ytterligare förslag till vidare forskning är en studie kring hur företag använder sig av selektiv säljcoaching, att använda mer resurser till säljcoaching med hänsyn till fyra faktorer, de säljarna med låg ålder, de med låg nivå av lojalitet gentemot företagets varumärke, de med

Källförteckning

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Muntliga källor

Säljcoach A, Marie-Louise Larsson - 29:e april 2013 kl. 11.00, ca 50 minuter.

Säljcoach B, Richard Wiklund - 2:a maj 2013 kl. 12.00, ca 50 minuter.

Säljcoach C, Thomas Persson - 30:e april 2013 kl. 09.00, ca 70 minuter.

Säljcoach D, Per Olofson - 2:a maj 2013 kl 17.00, ca 40 minuter.

Säljare E, Oguzhan Yayla - 29:e april 2013 kl. 13.00, ca 50 minuter.

Säljare F, Anonym - 2:a maj 2013 kl. 14.30, ca 40 minuter.

Säljare G, Alexandra Odell - 2:a maj 2013 kl. 10.00, ca 35 minuter.

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