TECHNICAL UNIVERSITY OF LIBEREC | Studentská 1402/2 | 461 17 Liberec 1 | Faculty of Economics | Voroněžská 1329/13 | 460 02 Liberec 2 | Czech Republic tel.: +420 485 352 388 | ef@tul.cz | www.ef.tul.cz | IČ: 467 47 885 | DIČ: CZ 467 47 885
EXTERNAL EXAMINER´S REPORT ON DIPLOMA THESIS
Name and Surname of Diploma Thesis Writer: Yu-Hsin Cheng
Topic of Diploma Thesis: Customers’ awareness and attitude toward environmental corporate social responsibility
Name and Surname of Supervisor: Ing. Petra Matějovská, Ph.D., MBA Name and Surname of External Examiner: Ing. Veronika Hanousková
External Examiner: - name of a company: Československá obchodní banka, a. s.
- position: regionální ředitel Wealth Office
- email address: vhanouskova@csob.cz - phone number +420 733 802 012
Excellent Very good Good Failed I. Assessment of the thesis topic and its
writing:
Thesis topic completion x
Application of implemented methods x
Analysis performed and its profundity x
II. Assessment of thesis content and structure:
Clarity and coherence of thesis x
Currency of the topic, appropriate sources x Processing of sources and acquired data x
Comprehensible and adequate conclusions x
Phrasing of writer´s points of view x
III. Assessment of thesis style:
Formal layout of thesis (i.e. text, tables, graphs) x Style of thesis (i.e. use of formal language) x Application of academic sources in native language,
including bibliographic references and citations x Application of academic sources of foreign authors,
including bibliographic references and citations x
The evaluation for the diploma thesis in terms of meeting the thesis objectives, the application of implemented methods as well as suggestions for measures taken including formal layout shall be stated in written (see the following page).
I recommend the diploma thesis for defence.
(*delete if not applicable)
Grade for the diploma thesis: Excellent
Date June 4th, 2020
...………...….
Signature of thesis external examiner
TECHNICAL UNIVERSITY OF LIBEREC | Studentská 1402/2 | 461 17 Liberec 1 | Faculty of Economics | Voroněžská 1329/13 | 460 02 Liberec 2 | Czech Republic tel.: +420 485 352 388 | ef@tul.cz | www.ef.tul.cz | IČ: 467 47 885 | DIČ: CZ 467 47 885
Questions and comments related to the diploma thesis defence:
1) What are the annual costs of this company dedicated to supporting CSR?
2) Is there a difference between ECSR policy in Taiwan and in other parts of the world?
3) Who deals with the issue and definition of CSR strategy in the company 7- ELEVEN? What radical changes have taken place in the last 5 years?
The evaluation for the diploma thesis:
The candidate presents in the diploma thesis a contribution to the knowledge of understanding and spreading information about CSR policy of a global retail chain 7-ELEVEN in Taiwan.
The structure of the thesis is coherent and flows logically from chapter to chapter. The methodology used is described in detail and is relevant to the research questions and the theme of the thesis. Chapters of the thesis reflect sufficient competence in the survey of literature and documentation of statements. The methods and techniques applied in the execution of the work are appropriate to the subject matter and are aesthetically effective, and properly applied. The research findings are suitably articulated and accompanied by adequate exposition.
The thesis is in a form s uitable to the discipline. The format and literary presentation of the thesis are well done. Student should be aware of some grammatical semi-typos like 7-ELVEN which can be found very often.
The thesis demonstrates that the candidate has an adequate un derstanding of the field of research and provides a sufficiently comprehensive study of the topic. In the context of my accompanying report, I hereby declare that the thesis meets the required standard for the diploma thesis for defence.