Corporate Entrepreneurship :
A Comprehensive Field Review and Assessment of the Internal Organizational Environment Supportive of Strategic Entrepreneurship
Belén Casales Morici
Main supervisor: Heléne Lundberg Co-supervisors: Peter Öhman, Ivo Zander
Faculty of Social Science
Thesis for Licentiate degree in Business Administration Mid Sweden University
Sundsvall, 2018-11-30
Akademisk avhandling som med tillstånd av Mittuniversitetet i Sundsvall framläggs till offentlig granskning för avläggande av licentiatexamen i företagsekonomi den 30 november, kl. 12.15, i sal L111, Mittuniversitetet Sundsvall. Seminariet kommer att hållas på engelska.
Corporate Entrepreneurship:
A Comprehensive Field Review and Assessment of the Internal Organizational Environment Supportive of Strategic
Entrepreneurship
© Belén Casales Morici, 2018-11-30
Printed by Mid Sweden University, Sundsvall ISSN: 1652-8948
ISBN: 978-91-88527-80-6
Faculty of Social Science
Mid Sweden University, Holmgatan 10, 851 70 Sundsvall Phone: +46 (0)10 142 80 00
Mid Sweden University Licentiate Thesis 149
To my family
Acknowledgements
During my time as a doctoral student, I have had the privilege of working with a highly professional group of people. I would like to take the opportunity to thank some of those people who have been influential during my doctoral study, due to not only their contributions to this thesis but also their significance in my development as a researcher.
I would like to first thank my co-supervisor, Ivo Zander. I once read that the strangest thing to do is to trust a stranger. Nevertheless, that was exactly what Ivo did. Without even knowing me, Ivo put his trust on me from the very beginning and supported me all of the way. His dedication and passion for research have been an inspiration to me, and he has always been generous and ready to help me whenever required. Along all these years, Ivo has not only been a source of creativity and learning to me but also a kind friend on whom I can count.
I would also like to express my sincere thanks to my supervisor, Heléne Lundberg, and co-supervisor, Peter Öhman, for their excellent advice and insights. Both of them generously provided me constructive comments, support and guidance.
Warm thanks also go to Katarina Blomkvist for her outstanding work as an opponent during my final seminar. I am very grateful for her many interesting thoughts and comments but especially for her encouragement to be brave about the contributions and implication of this thesis.
Last, I would like to thank my family and friends for supporting and
believing in me. They are the ones who have loved me despite my
achievements, especially my parents, who have always supported me
throughout my life. I would also like to especially thank my sister Sabrina and
my brother in law Daniel, without their help this adventure would not have
been possible. I am also very grateful to my partner and unconditional friend
with whom I hope to spend the rest of my life. Thank you, Anton, for your
patience and support until the end of this journey.
Table of contents
ABSTRACT ... 8
SVENSK SAMMANFATTNING ... 9
LIST OF ARTICLES ... 10
1. INTRODUCTION ... 11
1.1 B ACKGROUND ... 11
1.2 A IM AND RESEARCH QUESTIONS ... 14
2. FRAME OF REFERENCE ... 17
2.1 P REVIOUS STUDIES ON CORPORATE ENTREPRENEURSHIP ... 17
2.2 C ORPORATE ENTREPRENEURSHIP : DEFINITION AND CONCEPTUAL ISSUES ... 19
2.3 S TRATEGIC ENTREPRENEURSHIP ... 20
2.4 T HE DEVELOPMENT AND DOMAINS OF RESEARCH ON STRATEGIC ENTREPRENEURSHIP ... 22
2.5 D RIVERS OF STRATEGIC ENTREPRENEURSHIP : THE INTERNAL ORGANIZATIONAL ENVIRONMENT AND ITS FACTORS ... 25
2.6 S TRATEGIC ENTREPRENEURSHIP IN THE FINANCIAL SECTOR ... 26
3. METHODOLOGICAL CONSIDERATIONS ... 28
3.1 S AMPLES AND METHODS OF DATA COLLECTION ... 28
3.1.1 Article 1 ... 28
3.1.2 Article 2 ... 30
3.2 D ATA ANALYSIS ... 32
3.2.1 Article 1 ... 32
3.2.2 Article 2 ... 33
3.3 L IMITATIONS ... 34
3.3.1 Article 1 ... 34
3.3.2 Article 2 ... 35
3.4 V ALIDITY AND RELIABILITY ... 35
3.4.1 Article 1 ... 35
3.4.2 Article 2 ... 36
4. SUMMARY OF ARTICLES ... 38
4.1 A RTICLE 1 ... 38
4.2 A RTICLE 2 ... 39
5. CONCLUDING REMARKS ... 41
5.1 M AIN FINDINGS ... 41
5.2 I MPLICATIONS ... 43
5.2.1 Theoretical implications ... 43
5.2.2 Managerial implications ... 45
5.3 S UGGESTIONS FOR FUTURE RESEARCH ... 45
REFERENCES ... 48
THE ARTICLES ... 72
Abstract
The aim of this thesis is to expand current knowledge on the development of corporate entrepreneurship and to contribute new theoretical and empirical insights into strategic entrepreneurship. To those ends, the thesis attempts to answer two research questions. First, how has the field of corporate entrepreneurship research evolved in terms of main themes, applied methods and theory, and what do these developments reveal about the future trajectories of the field? Second, what is the relationship between internal organizational factors and strategic entrepreneurship in the form of sustained regeneration, organizational rejuvenation, and strategic renewal? To answer the first question, a systematic and comprehensive review of 344 articles addressing the development of research on corporate entrepreneurship during 1969–2017 was conducted. To answer the second question, a survey was administered at a major financial services company to examine the relationship among four internal organizational factors and three forms of strategic entrepreneurship. The overall conclusion of the literature review is that corporate entrepreneurship is a growing and, in several respects, maturing field of research. Signs of its maturity are undermined, however, by the lack of commonly applied theories and theoretical frameworks. Those findings take support from the overall conclusion of the second study, which highlights the need to develop and further test empirically existing frameworks, constructs, and theoretical connections within literature on strategic entrepreneurship.
Taken together, the findings of the thesis suggest that corporate
entrepreneurship faces the difficult challenge of developing a set of more
distinct, unifying theories and conceptual frameworks. Concerning strategic
entrepreneurship, it is concluded that research on this topic should consider
specific organizational structures and conditions of the company and, at the
same time, it should also develop greater sensitivity to the effects of industry
and institutional settings. The findings also highlight that internal
organizational factors could have differentiated effects on the main forms of
strategic entrepreneurship.
Svensk sammanfattning
Avhandlingens syfte är att öka kunskapen om utvecklingen av forskningsfältet intraprenörskap genom en systematisk och omfattande litteraturöversikt, samt att fördjupa vår förståelse för sambandet mellan interna organisatoriska faktorer och olika former av strategiskt entreprenörskap. Avhandlingen svarar därmed på två frågeställningar. Först, hur har forskningsfältet intraprenörskap utvecklats vad gäller forskningsteman, tillämpade metoder och teori, och vad säger denna utveckling om fältets tillväxt, mognad och legitimitet? Därefter, vad är förhållandet mellan interna organisatoriska faktorer och olika former av strategiskt entreprenörskap, specifikt förnyelse av produkter och tjänster samt organisatorisk och strategisk förnyelse? För att svara på den första frågan genomfördes en litteraturgenomgång av totalt 344 artiklar, där utvecklingen av intraprenörskapsforskningen under perioden 1969–2017 analyserades. För att svara på den andra frågan genomfördes en enkätstudie på ett större företag inom den finansiella sektorn som undersökte sambandet mellan fyra interna organisatoriska faktorer och tre former av strategiskt entreprenörskap.
Den övergripande slutsatsen från den första undersökningen är att intraprenörskap är ett växande, och i många fall, mognande forskningsfält.
Dessa signaler motsägs emellertid av avsaknaden av en uppsättning
gemensamma teorier och teoretiska ramar. I detta avseende står fältet
fortfarande inför utmaningen att utveckla en uppsättning mer särskiljande
och förenande teorier. Slutsatsen från den andra studien är att forskningsfältet
om strategiskt entreprenörskap behöver vidareutvecklas samt testa olika
referensramar empiriskt. Trots att de fyra undersökta interna organisatoriska
faktorerna har en lång historia av teoretisk koppling till förnyelse inom
företag, framträder de inte som starka förklaringsfaktorer för de tre formerna
av strategiskt entreprenörskap i den finansiella sektorn. Avhandlingen
diskuterar teoretiska och praktiska konsekvenser av dessa resultat och ger
förslag till ytterligare forskning inom området intraprenörskap.
List of articles
This thesis is based on the following two articles.
Article 1
Title: Corporate entrepreneurship: Assessing the evolution of a field of research
Authors: Belén Casales Morici and Ivo Zander
Status: Unpublished, submitted to Foundations and Trends in Entrepreneurship
Article 2
Title: Assessing the internal organizational environment for strategic entrepreneurship: Evidence from the financial sector
Author: Belén Casales Morici
Status: Unpublished, submitted to the Strategic Entrepreneurship Journal
1. Introduction
This section presents the background of the research conducted for the thesis, the overall aim of the thesis, and the research questions.
1.1 Background
Due to transformations in the nature of business during the past few decades, today’s companies have to survive in a fast-paced, highly threatening, and increasingly global environment (Morris, Kuratko, & Covin, 2008). Such transformations have forced companies to re-examine their fundamental purposes, continually redefine their markets, restructure their operations, rethink their strategies, and modify their business models. Consequently, the nature of and relationship among factors and variables that define how companies operate have changed to the point that new approaches are required to address the practical needs of companies and managers (Morris et al., 2008). In particular, rapid technological change combined with the fragmentation of markets has compelled companies to not only develop new products and services but also do so far faster than they had before. As companies’ resources and products become obsolete more quickly as a result, managerial decisions regarding which resources to employ, which markets to enter, and which products to develop have to evolve accordingly.
Given those developments, it is unsurprising that research on corporate entrepreneurship, though slowly at first, has steadily evolved during the past 40 years (Kuratko, Hornsby, & Hayden, 2015). As a result, far more knowledge has become available about the entrepreneurial processes that operate within companies, the organizational factors that drive corporate renewal, and how those processes and organizational factors contribute to corporate performance. Nevertheless, whereas the inherent value of corporate entrepreneurship has been recognized, the field continues to develop and remains in need of further development (Corbett, Covin, O‘Connor, & Tucci, 2013; Kuratko, Hornsby, & Hayden, 2015; Phan, Wright, Ucbasaran, & Tan, 2009).
In a broad sense, corporate entrepreneurship refers to the development and
pursuit of new business ideas and opportunities within established
companies (Morris, 1998). Corporate entrepreneurship is thus a powerful
antidote to the stagnation of large, mature companies, their lack of innovation,
and inertia that often threatens them. To clarify what critically affects
corporate entrepreneurship, previous research has identified four domains
that have critical implications for corporate entrepreneurship: the external environment, the strategic leaders, the company’s performance and the internal organizational environment (Guth & Ginsberg, 1990, pp. 5–15).
First, the external environment encompasses everything outside the company, including competition, customer relations, technology, regulations, social factors, labour, and supply. Companies cannot be static in their relationships with those forces but have to continually adjust, adapt, or redefine themselves in order to face the challenges of often turbulent external environments. For example, changes in competitive structures within an industry and the technologies underlying them significantly affect corporate entrepreneurship. Second, and by extension, entrepreneurial behaviours in companies critically depend upon the characteristics, values, beliefs, and visions of strategic leaders who affect the development of corporate entrepreneurship.
Third, the extent to which a company’s performance is driven by and drives corporate entrepreneurship affects the entrepreneurial environment in a company. Typically, company performance considered to be driven by corporate entrepreneurship refers to overall corporate profitability. In particular, the dimension of company performance considered to be a key driver of corporate entrepreneurship is access to surplus resources, which allow companies to seize upon opportunities that arise in a timely fashion.
Fourth and last, the internal organizational environment, including the structures, systems, processes, and culture within a company, define the set of conditions under which employees operate as they attempt to accomplish the companies’ tasks and their personal goals (Morris et al., 2008). Although the internal organizational environment comprises a host of factors, the five most important, as highlighted by literature on corporate entrepreneurship, are management support, work discretion, rewards/reinforcement, time availability and organizational boundaries (Hornsby, Kuratko, Shepherd, &
Bott, 2009; Kuratko, Goodale, & Hornsby, 2001; Kuratko, Hornsby, & Covin, 2014; Kuratko, Montagno, & Hornsby, 1990). Individually and in combination, those factors are conceived as important antecedents of entrepreneurial initiatives within established companies (Hornsby, Kuratko, Holt, & Wales, 2013), for managers as well as employees are most likely to engage in entrepreneurial behaviour when the internal organizational environment is well-designed and widely known and accepted (Kuratko et al., 2014).
An alternative and complementary perspective divides corporate
entrepreneurship into two main areas of research: corporate venturing and
strategic entrepreneurship. Whereas corporate venturing involves the
creation of new businesses within establish companies, strategic entrepreneurship encompasses renewal activities that enhance a company’s ability to compete and take risks, which may or may not involve the addition of new businesses at companies (Morris et al., 2008). Such renewal activities include introducing new products and services, redesigning organizational processes and structures, and pursuing new strategies.
Because research on strategic entrepreneurship has remained primarily theoretical in nature (Kyrgidou & Petridou, 2011), its empirically based development is important for two reasons. First, examinations of companies’
success or failure in strategic entrepreneurship could reveal not only why companies that identify opportunities cannot ultimately exploit them sufficiently and fail to develop requisite competitive advantages but also why companies with those advantages become unable to identify valuable entrepreneurial opportunities (Ireland, Hitt, & Sirmon, 2003; Kyrgidou &
Petridou, 2011; Schindehutte & Morris 2009). Second, the returns of strategic entrepreneurship translate into wealth for companies (e.g. Schendel & Hitt, 2007), for strategic entrepreneurship synthesizes both entrepreneurial and strategic action to optimize the pursuit of opportunities and the creation of new advantages (Ireland, Hitt, & Sirmon, 2003; Monsen & Boss 2009).
Surprisingly, however, empirical research on strategic entrepreneurship remains few and far between. This may in part be explained by different and sometimes incongruent definitions of corporate entrepreneurship, which have blurred conceptual boundaries and failed to forge linkages between studies that address the same fundamental phenomenon. By extension, it has proven difficult to maintain a clear distinction of different forms of strategic entrepreneurship (Damanpour, 1991), since the introduction of new products and services or the creation of new businesses typically coincides with some form of organizational rejuvenation and strategic renewal (e.g. Burgelman, 1983; Dess, Ireland, Zahra, Floyd, Janney, & Lane, 2003; Spann, Adams, &
Wortman, 1988; Stopford & Baden–Fuller, 1994; Zahra, 1993). Consequently,
one question that remains incompletely answered is how internal
organizational factors relate to the introduction of new products and services,
the redesign of organizational processes and structures, and the pursuit of
new strategies. Among reasons to expect that relationships between internal
organizational factors and forms of strategic entrepreneurship differ, whereas
the introduction of new products and services typically requires substantial
investments in time and financial resources, organizational rejuvenation can
involve numerous, often highly incremental initiatives less sensitive to
resource availability. Similarly, if the pursuit of new strategies tends to be
initiated by middle and top managers, managerial support might be of relatively limited importance or require forms of support that differ from those for promoting the introduction of new products or organizational rejuvenation.
1In sum, there are good reasons to suggest that strategic entrepreneurship should not be thought of as a homogenous concept. With more rigorous approaches to measuring internal organizational factors and their relationships with different forms of strategic entrepreneurship, the field will be able to develop greater theoretical precision with a stronger and more reliable support for its theoretical claims.
1.2 Aim and research questions
The overall aim of this thesis is to expand current knowledge on the development of corporate entrepreneurship and to contribute new theoretical and empirical insights into strategic entrepreneurship.
As markets and technologies continue to change at a seemingly ever- increasing pace, fundamental assumptions about products, employees, resources, and strategies have come into question (Morris et al., 2008), particularly managerial practices and principles once though relevant in guiding companies towards becoming more entrepreneurial. Although the development of research on corporate entrepreneurship would largely be expected to reflect those developments (Corbett et al., 2013; Dess et al., 2003;
Kuratko, 2017; Phan et al., 2009), systematic, fine-grained investigations into how the field has evolved in terms of its focus and theoretical underpinnings have been limited, and as a result, important developments and emerging issues have gone undetected.
A systematic literature review can be a useful starting point for summarizing current knowledge in a given field, as well as for identifying neglected areas that might warrant scholarly attention. In response to such thinking, the first research question of the thesis is:
1