6 Slutsats och förslag på vidare forskning
6.2 Förslag på vidare forskning
Under studiens genomförande har det dykt upp flera idéer kring hur vidare forskning inom området kan tänkas bedrivas. Exempelvis har det flertalet gånger varit tydligt att prenumerationsföretag inte bara skiljer sig mellan olika branscher utan även att det tycks finnas skillnader mellan en digital och fysisk prenumerationstjänst. Det skulle därav vara intressant med en kvantitativ studie som undersöker korrelation mellan exempelvis uppföljningsfrekvens och bransch eller prenumerationsform. Eftersom den tidigare forskningen gällande prenumerationsföretag, i synnerhet i kombination med prestationsmätning, enbart har utförts i en mindre omfattning kan en sådan studie tänkas bidra med värdefull förståelse kring hur prenumerationsmodellen påverkar prestationsmätningen.
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